Promesa y Esperanza

Promesa y Esperanza is St. Jude’s Hispanic radiothon fundraising program dedicated to supporting medical treatment and research for childhood cancer.

LOG IN to Promesa Resources

 
pic univision chicago booth2016Univision Local Media partners with St. Jude

The national St. Jude/Univision event raised more than $4 million benefiting St. Jude Children’s Research Hospital during the annual radiothon held April 7th and 8th. The event was held in 17 radio markets in the U.S. and Puerto Rico on 67 Univision owned and operated radio stations. The St. Jude Promesa y Esperanza® radiothon received national TV coverage in shows such as Despierta America, Primer Impacto and the nightly news program, Noticiero Univision, anchored by Jorge Ramos, along with coverage on 11 local Univision affiliates across the country including Univision 34 Los Angeles, Univision 45 Houston, Univision 38 Chicago and Univision Arizona.

 
MegaFest honors Promesa partner

MegaFest, the nation's largest inspirational family festival, honored Dr. Jacquie Hood Martin, Sherri E. Goodall and Monica Rabassa for their work with St. Jude Children's Research Hospital. In addition to recognizing these women, MegaFest donated $50,000 to St. Jude during a check presentation at the Sunday of Hope service on Sunday, August 23.

Monica Rabassa, Vice President of Marketing, Corporate Communications and Public Affairs for Univision Radio, has been instrumental in the growth and development of the partnership between St. Jude and Univision Communications Inc. Her passion and leadership has produced groundbreaking results, helping to raise more than $50 million for St. Jude since 2006 and making St. Jude the charity of choice among U.S. Hispanics.


St. Jude patient enjoys serenade acapella from Grupo El Duelo

pic groupo el duepoLongtime supporters of our lifesaving mission, Grupo El Duelo, paid a visit to the hospital recently to enjoy a fun afternoon with St. Jude patient, Dionisio. In June 2012, little Dionisio was found to suffer from acute lymphoblastic leukemia, the most common form of childhood cancer. He was quickly referred to St. Jude for his treatment and care undergoing three years of chemotherapy to help save his life. “I love St. Jude,” said his mother Jenny. “Words can’t describe how wonderful it is here. St. Jude gave me hope.” This five year old boy has courageously defeated cancer thanks to the generous donors and supporters like Grupo El Duelo. “Dionisio was looking forward to concluding his treatment so that he could go on four-wheeling adventures with his dad,” shared his mom with the band members.

 
Welcome Bustos Media Group

pic bustos mediaPlease join us in welcoming Bustos Media Group to the St. Jude Radio family! Thank you for helping us raise awareness and funds for St. Jude within our Latino community to help continue finding cures and saving children.

 
pic don francisco
St. Jude kids meet Chilean television host

The kids of St. Jude Children’s Research Hospital were excited to meet and greet Latin America’s favorite TV personality, Don Mario Kreutzberger, better known as Don Francisco. The host of Univision’s most popular and longest running TV show, Sábado Gigante, enjoyed of a fun afternoon with the kids, and had the opportunity to witness firsthand our lifesaving mission. During an interview, Don Francisco expressed his admiration to the founder of St. Jude, “Danny Thomas was a visionary. He was one of the first artists to use the media to produce solidarity. Then, Jerry Lewis did the same thing, (as well as other artists), and I learned from many of them and followed their example.” Without a doubt, Don Francisco has been an inspiration and a leader within the U.S. Hispanic community, and his visit helped bring smiles and a special moment to the families of St. Jude.

 
WTUV runs for St. Jude
Promesa WTUV SJCMM

Congratulations to our WTUV Promesa friend, Catalina Ibarra, on completion of her first ½ marathon at the St. Jude Country Music Marathon and Half Marathon in Nashville, TN! The event welcomed more than 27,000 runners, including over 3,000 St. Jude Heroes who raised more than $2 million for the hospital. A big thanks to all who supported the event either by participating as a St. Jude Hero, donating, or cheering on the runners.

 

 
Noel Torres makes first visit to St. Jude

Noel Torres SJ patient AshleySt. Jude patient, Ashley, is a smiling, energetic little girl who enjoys life to the fullest. Regional Mexican artist and songwriter, Noel Torres, got the opportunity to enjoy the outgoing toddler and her unique charm during a recent visit to the hospital. St. Jude patient mom, Patricia, told guests how their journey battling cancer began at age 2, when Ashley’s blood work revealed a diagnosis of acute lymphoblastic leukemia. Luckily, Ashley's family found comfort in the support provided by St. Jude. Because the majority of St. Jude funding comes from everyday people, St. Jude has the freedom to focus on what matters most — saving kids regardless of their financial situation. "We’re so thankful for St. Jude," said Patricia. Ashley is responding well to treatment, and her cancer is in remission.

 

Thanaydi shares her story with Los Huracanes del Norte

Huracanes StJude patient Thanaydi SJRenowned Mexican Norteño group Los Huracanes Del Norte (The Northern Hurricanes) recently visited St. Jude Children’s Research Hospital to tour our campus and witness our lifesaving mission. During their visit, they got the opportunity to meet St. Jude patient, Thanaydi. A beautiful teenager born to Mexican parents who suffers from a type of bone cancer called Ewing sarcoma. Thanaydi shared what it means to her and her family that they will never receive a bill from St. Jude for treatment, travel, housing or food – thanks to the generous contributions of supporters. “It’s crazy that we won’t have to pay anything for all they’re doing,” said Thanaydi. “It’s really helpful.” Thanaydi played soccer prior to her diagnosis, and she loves to read and attend musical concerts. After completing treatment, she plans to return to college to finish her degree in International Business.

 
Music and entertainment stars celebrate St. Jude

promesa 01 24 003 wmApproximately 300 people representing the best of the Latin music and entertainment industries attended the Promesa y Esperanza (Promise and Hope) celebration January 23 - 25. Since the Promesa y Esperanza radiothons started in 1997, they have raised more than $100 million to support St. Jude Children’s Research Hospital. The annual Promesa y Esperanza celebration in Memphis strengthens the relationship between St. Jude and the Hispanic community and fosters celebrity and industry executive involvement. Attendees included staff from more than 100 radio stations in 55 markets across the country, as well as television and Latin entertainment personalities, record label executives, and corporate partners. The event brought together St. Jude partners to thank them for their support benefiting the kids of St. Jude. Please enjoy these photos from the event.

 

Radio listeners give promise and hope to St. Jude

Univision Los AngelesUnivision Radio listeners in Los Angeles and 16 other cities raised $3.5 million for St. Jude during the Promesa y Esperanza® (Promise and Hope) radio event held February 5 - 6. Thanks to our Univision station partners and their listeners, families never receive a bill from St. Jude for treatment, travel, housing or food – because all a family should worry about is helping their child live.

 

 

Maxima 92.5FM raises $132,167

WYUUWYUU Maxima 92.5FM in Tampa, FL successfully promotes the lifesaving mission of St. Jude in the Tampa Bay Hispanic community. The support of its staff and its radio listeners during their two-day radio event showcases an example of the compromise and commitment that the Hispanic community has made year after year raising awareness and funds to help find cures and save children around the world.

 

 
Congratulations, from Yamila

yamilla

St. Jude patient Yamila congratulates all our St. Jude Celebrity and Music Industry friends for the Latin Grammy nominations and awards! The Grammys were held on November 20, 2014, at the MGM Grand Garden Arena in Las Vegas, Nevada.

 

 
 
Annual event raises thousands for St. Jude

promesa durham photoThe annual Promesa y Esperanza (Promise and Hope) radio event united Hispanic radio communities nationwide and raised more than $439,000 in pledges for the kids of St. Jude. Participating stations included affiliates of the Davidson Media Group and other independent stations in cities such as Boston and Springfield, Massachusetts; Providence, Rhode Island; Durham, North Carolina; Norfolk and Richmond, Virginia; Philadelphia, Pennsylvania; Pelham, Alabama; Louisville, Kentucky; Nashville, Tennessee; Goshen, Indiana; West Palm Beach, Florida; Grand Rapids, Michigan; and Kansas City, Kansas.

 

 

 

Thank you, Radio Ambiente

Radio AmbienteCongratulations to our St. Jude friends in Radio Ambiente for 20 years of entertaining, educating and supporting the Latino community in the mid-south region! Thank you for the continuous efforts to help fight against childhood cancer and hosting yet another radio fundraising event benefiting the kids of St. Jude.

 

 

 

Celebrity visit at Target HouseLuis Fonsi

Luis Fonsi, singer/songwriter and St. Jude supporter, enjoyed a fun afternoon with patient families at Target House. Patients are assigned to Target House if their treatment is scheduled to last more than three months. This facility was made possible by Target Stores and their commitment to give back to the community.

 

A world-class celebration

Univision Communications Inc. (UCI) hosted an exciting FIFA World Cup Viewing Party at St. Jude Children’s Research Hospital for the patient families, staff and friends this summer. The viewing party was filled with fun activities, snacks, giveaways, and everyone had the opportunity to enjoy the soccer matches on big screens and cheer for their favorite soccer team.